Friday, September 26, 2008

Wolfson Repudiates Wolfson's Strategy

Is it me, or is this nothing short of amazing coming from former Hillary Clinton communication czar Howard Wolfson:

John McCain's reversal of his pledge not to attend tonight's debate unless there was an agreement on a Wall Street bailout illustrates the dangers of chasing news cycles.

[...]

This is a campaign flying by the seat of its pants, chasing news cycles without a real plan once it has caught them.

The Obama campaign gets up every day and asks themselves how they can make the case for change vs more of the same, just as they did yesterday, and they will do tomorrow.

The McCain campaign wakes up and figures out how to try to win the day.

Its the difference between strategy and tactics, between a message and a war room, and it is among the reasons why Barack Obama, and not John McCain, is the clear favorite to be our next President.

Find and replace "John McCain" with "Hillary Clinton" and Wolfson is blasting the exact tactics that Wolfson himself was employing four months ago.

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