Good For Apple

From their start page:

No on Prop 8
Apple is publicly opposing Proposition 8 and making a donation of $100,000 to the No on 8 campaign. Apple was among the first California companies to offer equal rights and benefits to our employees’ same-sex partners, and we strongly believe that a person’s fundamental rights — including the right to marry — should not be affected by their sexual orientation. Apple views this as a civil rights issue, rather than just a political issue, and is therefore speaking out publicly against Proposition 8.

Microsoft is turning into the McCain campaign

Less than four hours before Steve Jobs introduces new laptops today, Microsoft is already circulating whiny-baby, anti-Apple Talking Points??

They offer charts comparing the feature lists of similarly priced Windows and Mac notebooks and make numerous accusations of an "Apple Tax." The email is interesting: nothing they say is incorrect, but none of it is new. Most importantly, all of it misses the point completely.

Seriously. Talking points??

Hmm, maybe after this campaign is over, Steve Schmidt can get a job after all...

Wait a second:

(Left to right: Steve Schmidt, Steve Ballmer, artists' renditions)

Apple Rumors

Is Cupertino throwing in the towel on squelching Apple rumors on the net?

Apple's Response

Apple should take a page from Shakespeare and mount a play-within-a-play:

PC stages his own (pathetic) little ad in an attempt to mock Mac, and ends up getting the tables turned on him. No?

Jobs nano

Steve Jobs: iPods get thinner every year, why can't I?

Today's Daily Apple

Today's Apple Event: I'm excited about NBC and HD tv shows coming to iTunes (finally), and the new iPods look cool, but I have to say a bit underwhelming.

The Smart Way To Buy Apple Stuff

As a public service and as an amateur cupertinologist, I thought I would give you my easy to follow tips to buying Apple stuff in anticipation of tomorrow's Apple event.

Every time you turn around, it seems like there's good ol' Steve Jobs talking about his latest, greatest thing on CNBC right after the markets close. Once again, the 2GB iPod Mini that you bought now seems hopelessly outdated--and you fruitlessly curse the heavens wondering how this came to pass.

After spending a little bit of time (OK, a lot of time) looking at this over the years, I thought I could pass along a few helpful tips. These are not (mostly) set in stone, but they've proven to be pretty accurate.

1. There is ALWAYS really cool new Apple stuff announced every year in the first week of January...less than two weeks after you've opened your Christmas presents.

   This one you can take the to the bank, because it happens every single year. This is when Apple announced the iPod Shuffle, the MacBook Air and most famously last year, the iPhone.

2. Whatever gets announced in January, there will be a newer, bigger (memory, not physical size) version of it for cheaper by Christmas. Usually the memory will about be about double, and the cost will be about 25% less.
3. There are (almost always) updated MacBooks and MacBook Pros in the summer--just in time for back-to-school shopping.
4. There are almost always brand new iPods, and bigger/cheaper versions of old iPods announced right after Labor Day. (see #2 above.)
5. There is usually one final price cut before Thanksgiving, just in time for the Christmas shopping season.

All of this can be summarized as follows:

1. The time to buy the cheapest Apple stuff is generally between Thanksgiving and Christmas.
2. The time to buy the newest, coolest Apple stuff is usually in January & February, or right around Labor Day. (Conveniently, just in time for my birthday, in fact...)

With these rules in mind, shop away, and please keep making my Apple stock rise higher and higher.

(But before you make your purchase, make one last check here.)

Who are the Ad Wizards?

After watching this puzzling concoction that Microsoft somehow thinks will help them...



...the difference in worldview between Microsoft and Apple has never been clearer. Microsoft hired Jerry Seinfeld.

Apple would have hired Larry David.